Marketing

 alt="Airbnb on striving for personalization and reimagining discovery"  title="Airbnb on striving for personalization and reimagining discovery"
News / Online
Airbnb on striving for personalization and reimagining discovery
By Linda Fox | December 5, 2024
Dave Stephenson, Airbnb's chief business officer, shares how the company is thinking about AI, early work with ChatGPT and its plan to use customer data to drive personalization. Read More
 alt="Travel reimagined: How Gen Z is shaping tomorrow’s trends"  title="Travel reimagined: How Gen Z is shaping tomorrow’s trends"
Event / Online
Travel reimagined: How Gen Z is shaping tomorrow’s trends
December 4, 2024
Join Ciklum and Stripe as we dive deep into the concept of frictionless travel — a critical approach to winning over Gen Z travelers — and the technologies that are reshaping the industry. On Demand
 alt="Inside the digital transformation at Norwegian Cruise Line Holdings"  title="Inside the digital transformation at Norwegian Cruise Line Holdings"
From Our Partners / Advertorial
Inside the digital transformation at Norwegian Cruise Line Holdings
By PhocusWire | December 2, 2024
Hear how Norwegian Cruise Line Holdings has worked with Snowflake and Tredence to create a customer-centric, data-driven organization built on innovative technology. Read More
 alt="How online travel companies in Asia use livestreaming to drive engagement - and bookings"  title="How online travel companies in Asia use livestreaming to drive engagement - and bookings"
News / Online
How online travel companies in Asia use livestreaming to drive engagement - and bookings
By Mark Frary | November 27, 2024
Livestreaming in travel has become one of the marketing success stories of the past decade, driving billions in sales for companies like Trip.com and Alibaba.  Read More
 alt="The inevitable shift towards technology consolidation in short-term rentals"  title="The inevitable shift towards technology consolidation in short-term rentals"
Opinion / Technology
The inevitable shift towards technology consolidation in short-term rentals
By Saber Kordestanchi - Hostaway | November 26, 2024
Hostaway co-founder Saber Kordestanchi discusses how all-in-one property management systems in vacation rentals could boost professionalization of the industry. Read More
 alt="Report: U.S. consumer trends - 5 ways to optimize your marketing strategy"  title="Report: U.S. consumer trends - 5 ways to optimize your marketing strategy"
From Our Partners / Online
Report: U.S. consumer trends - 5 ways to optimize your marketing strategy
By Cathy Walsh | November 19, 2024
This white paper, produced by PhocusWire, is based on consumer insights from Phocuswright’s U.S. Consumer Travel Report 2024 and recommendations from travel and tourism marketing... Read More
 alt="AI trip planner Mindtrip adds B2B solution"  title="AI trip planner Mindtrip adds B2B solution"
News / Startups
AI trip planner Mindtrip adds B2B solution
By Morgan Hines | November 18, 2024
The new solution is launching with capabilities for tourism boards and destination marketing organizations, to help them offer personalized content for travelers. Read More
 alt="Hotel visit trends 2024: Insights and growth drivers"  title="Hotel visit trends 2024: Insights and growth drivers"
Event / Online
Hotel visit trends 2024: Insights and growth drivers
November 13, 2024
Join us for a data-driven exploration of the hotel industry in 2024 during this free webinar hosted by PhocusWire in partnership with Placer.ai. On Demand
 alt="78% of travelers want to use AI in accommodation journey"  title="78% of travelers want to use AI in accommodation journey"
News / Technology
78% of travelers want to use AI in accommodation journey
By Morgan Hines | November 12, 2024
The report from SiteMinder also found 52% travelers have abandoned an online booking after a bad experience, such as lack of site security, payment issues, loading times, design and a... Read More
 alt="Hot 25 Travel Startups for 2025: Lucia"  title="Hot 25 Travel Startups for 2025: Lucia"
Interview / Startups
Hot 25 Travel Startups for 2025: Lucia
By PhocusWire | November 11, 2024
Lucia connects service businesses with vetted, industry-specific freelancers in areas like operations, marketing, customer service and concierge support.  Read More
 alt="Airbnb’s Icons, group travel features have contributed to 1.7 million new profiles since May"  title="Airbnb’s Icons, group travel features have contributed to 1.7 million new profiles since May"
News / Online
Airbnb’s Icons, group travel features have contributed to 1.7 million new profiles since May
By Morgan Hines | November 7, 2024
Airbnb saw $3.7 billion in revenue in Q3 this year, a 10% increase compared to Q3 2023, while adjusted EBITDA was up 7% year-over-year to $2 billion. Read More
 alt="Expedia Group B2B revenue jumps 18% in Q3, far outpacing B2C"  title="Expedia Group B2B revenue jumps 18% in Q3, far outpacing B2C"
News / Online
Expedia Group B2B revenue jumps 18% in Q3, far outpacing B2C
By Mitra Sorrells | November 7, 2024
Total revenue in the quarter was up 3% year over year to $4.1 billion, but along with strength in the B2B business the company noted an acceleration in B2C bookings and a return to growth for Vrbo. Read More
 alt="A triad approach for travel tech modernization"  title="A triad approach for travel tech modernization"
Event / Technology
A triad approach for travel tech modernization
November 7, 2024
This webinar, produced by PhocusWire and Encora, will deliver valuable insights on the critical role of data governance — not as a one-time goal but as an ongoing process that ensures your solutions... On Demand
 alt="Report: From bucket list to booking — How TikTok is shaping travel decisions today"  title="Report: From bucket list to booking — How TikTok is shaping travel decisions today"
From Our Partners / Online
Report: From bucket list to booking — How TikTok is shaping travel decisions today
By Martin Cowen and Madeline List | November 6, 2024
TikTok is at the forefront of e-commerce and can offer a route to market for travel brands looking to raise awareness and foster evangelism, backed by strong conversion rates. Read More
 alt="Trivago reports continued losses, cites impairment charge"  title="Trivago reports continued losses, cites impairment charge"
News / Online
Trivago reports continued losses, cites impairment charge
By Morgan Hines | November 5, 2024
The hotel metasearch platform said it remains optimistic that it can return to top line growth year-over-year during the fourth quarter in part through disciplined marketing investment decisions. Read More