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News / Online

With U.S. TikTok ban looming, how could travel brands be impacted?

By Morgan Hines | January 16, 2025

Travel brands including Expedia, Booking.com, Airbnb, United Airlines, Hilton, Kayak and more use TikTok as part of their marketing strategies. Read More

Opinion / Online

Why AI agents will supercharge, not bypass, OTAs

By Mario Gavira | January 6, 2025

Mario Gavira discusses how established online travel intermediaries could thrive in the era of agentic AI as they leverage the tech foundations and financial models they have spent years developing. Read More

Interview / Technology

Traversing.ai - Launch pitch at The Phocuswright Conference 2024

By PhocusWire | January 3, 2025

Traversing.ai is a startup offering a unified sales, distribution and marketing platform for hotels, all tied together with artificial intelligence. Read More

Interview / Technology

Snowflake/Hightouch - Travel Innovator of the Year award winner at The Phocuswright Conference 2024

By PhocusWire | December 6, 2024

Snowflake offers a cloud-based data platform that enables companies to share data, build applications and effectively use AI. Hightouch is a platform to sync data into tools for marketing, advertising,... Read More

News / Online

Googles updates search in Europe to comply with DMA

By Linda Fox | November 27, 2024

Google has proposed further changes to search results pages in Europe as it seeks to comply with the DMA. Read More

News / Online

How online travel companies in Asia use livestreaming to drive engagement - and bookings

By Mark Frary | November 27, 2024

Livestreaming in travel has become one of the marketing success stories of the past decade, driving billions in sales for companies like Trip.com and Alibaba. Read More

Event / Online

Hotel visit trends 2024: Insights and growth drivers

November 13, 2024

Join us for a data-driven exploration of the hotel industry in 2024 during this free webinar hosted by PhocusWire in partnership with Placer.ai. On Demand

News / Online

HomeToGo reports booking revenue high in Q3

By Linda Fox | November 12, 2024

The company has adjusted its full-year 2024 booking revenues guidance to more than €255 million, up 34% year over year. Read More

Interview / Startups

Hot 25 Travel Startups for 2025: Lucia

By PhocusWire | November 11, 2024

Lucia connects service businesses with vetted, industry-specific freelancers in areas like operations, marketing, customer service and concierge support. Read More

News / Online

Travel creators and the power to drive conversion

By PhocusWright Research | October 21, 2024

According to Phocuswright research, 67% of followers deem creators helpful for travel advice, ranking third behind the accounts of online travel agencies (70%) and friends and family (72%). Read More

News / Online

How commerce media is catching on in travel

By Linda Fox | October 17, 2024

United, Expedia, Booking.com, Agoda, Priceline, Marriott and Uber have all established media networks in recent years and are earning significant revenue from them. Read More

News / Technology

What Google's cookie reversal means for travel

By PhocusWright Research | October 8, 2024

Google in July abandoned plans to deprecate third-party cookies and while that may be welcome news in the short term, momentum in the digital space continues to push advertisers toward a future... Read More

News / Online

Chesky on Airbnb's future in travel and beyond

By Morgan Hines | September 20, 2024

Chesky referenced Apple and Amazon’s trajectory - what if Apple never launched the iPod, or Amazon never sold more than books? - to explain why he believes Airbnb should offer much more than a place to... Read More

News / Online

Google fined €2.4B after losing appeal in EU antitrust shopping case

By Morgan Hines | September 10, 2024

The fine, initially announced in 2017 and then appealed by Google, is being imposed against the internet giant for abusing its “dominant position” in a number of online search markets as it favored its... Read More

From Our Partners / Online

Report: The power of affiliate marketing to drive customer acquisition for travel brands

By Diane Merlino | August 27, 2024

Affiliate marketing has long been associated with end-of-the-funnel conversion, but with the proliferation of digital partners available for campaigns, that is no longer the case. Read More

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